Timeline
From TestSubjectsNeeded
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<span class="updt">TV commercials for [[5 Gum]] include a brief flicker in the last scene displaying [[Testsubjectsneeded.com]]</span> | <span class="updt">TV commercials for [[5 Gum]] include a brief flicker in the last scene displaying [[Testsubjectsneeded.com]]</span> | ||
| - | :: Closing text in the commercial is briefly replaced by "test subjects needed". ''(video link?)'' | + | :: Closing text in the commercial is briefly replaced by "test subjects needed" (leading to [[Testsubjectsneeded.com|the website]]. ''(video link?)'' |
<span class="updt">[[Testsubjectsneeded.com]] (and its mobile site) asks visitors to fill out a [[TSN Evaluation|sensory evaluation test]].</span> | <span class="updt">[[Testsubjectsneeded.com]] (and its mobile site) asks visitors to fill out a [[TSN Evaluation|sensory evaluation test]].</span> | ||
| - | :: On completing the | + | :: On completing [[TSN Evaluation|the evaluation]], visitors are prompted to create a profile, and provide details for the creation of a [[TSN badge|custom badge]] said to be mailed out in the near future. Answers to the sensory test provide the basis for a [[sense print|pentagon-like graph]]. |
| + | |||
| + | ==== June 7 ==== | ||
| + | ''(E3 news summary?)'' | ||
==== June 13 ==== | ==== June 13 ==== | ||
| - | <span class="updt">At [[ | + | <span class="updt">At [[Bonnaroo]] 2011, crowds were treated to a surreal drop of blinking LED paper helicopters during the outdoor event.</span> |
| - | :: | + | :: Official [[Bonnaroo]] footage is provided in this video ([http://www.youtube.com/watch?v=Rh-6owRbFvQ youtube]) |
<span class="updt">An ad in the June/July issue of Seventeen contains [[print ads#Seventeen|another QR code]] leading to [[Testsubjectsneeded.com]], and highlighted letters spelling "destiny".</span> | <span class="updt">An ad in the June/July issue of Seventeen contains [[print ads#Seventeen|another QR code]] leading to [[Testsubjectsneeded.com]], and highlighted letters spelling "destiny".</span> | ||
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==== June 25 ==== | ==== June 25 ==== | ||
| - | <span class="updt">An updated video of the [[ | + | <span class="updt">An updated video of the [[Bonnaroo]] 2011 helicopter drop is uploaded ([http://www.youtube.com/watch?v=U0YfdzEqE4Q youtube]), but includes a brief, garbled phrase with actor [[Terry O'Quinn]].</span> |
| - | :: | + | :: Actor Terry O'Quinn (LOST) is also seen at the end of the updated video, but the video and audio is to garbled to note for certain what is being said. |
| + | |||
| + | <span class="updt">The footer of [[Missionicefly.com]] is updated showing the phrase "operation reboot", along with jumbled letters.</span> | ||
| + | :: Over the course of a day or two, the footer of [[Missionicefly.com]] clears to reveal a list of 15 cities, implying [[Mission Icefly|a coordinated event]] on June 30th. Instructions are also added. | ||
| + | <span class="blog">Through an email, a twitter account [http://twitter.com/mission_icefly @Mission_Icefly] is revealed</span> | ||
| + | :: | ||
Revision as of 17:19, 3 July 2011
Timeline of Events
|
- AKA, The story so far...
Test Subjects Needed
Discovery of Testsubjectsneeded.com and the sensory evaluation test.
May 24
An ad printed in the Flashpoint comic series leads to Testsubjectsneeded.com
- The ad in the DC comic was for 5 Gum and included a "wasp"-like icon and morse code, which decodes to Testsubjectsneeded.com. (see Print ads)
Additional print ads lead to subfolders on Testsubjectsneeded.com, though redirect to the home page
- These include a QR code in the Seattle Weekly, and LA Weekly, leading to the /unknown subfolder, but redirects to the home page.
TV commercials for 5 Gum include a brief flicker in the last scene displaying Testsubjectsneeded.com
- Closing text in the commercial is briefly replaced by "test subjects needed" (leading to the website. (video link?)
Testsubjectsneeded.com (and its mobile site) asks visitors to fill out a sensory evaluation test.
- On completing the evaluation, visitors are prompted to create a profile, and provide details for the creation of a custom badge said to be mailed out in the near future. Answers to the sensory test provide the basis for a pentagon-like graph.
June 7
(E3 news summary?)
June 13
At Bonnaroo 2011, crowds were treated to a surreal drop of blinking LED paper helicopters during the outdoor event.
An ad in the June/July issue of Seventeen contains another QR code leading to Testsubjectsneeded.com, and highlighted letters spelling "destiny".
- The QR code leads to the subfolder /query, and the highlighted letters "destiny" are also a subfolder. (see Print ads)
Users who completed the evaluation test and registered at Testsubjectsneeded.com providing a mailing address begin receiving mail.
- Inside the package is an origami helicopter with a blinking LED light. On the copter is another QR code which decoded leads to Missionicefly.com. Packages were reported being shipping in either black or silver envelopes.
Missionicefly.com is discovered, including a countdown timer to 12:00pm Pacific June 30.
- An Icefly buzzes around the web interface with the countdown and includes a link back to Testsubjectsneeded.com.
June 25
An updated video of the Bonnaroo 2011 helicopter drop is uploaded (youtube), but includes a brief, garbled phrase with actor Terry O'Quinn.
- Actor Terry O'Quinn (LOST) is also seen at the end of the updated video, but the video and audio is to garbled to note for certain what is being said.
The footer of Missionicefly.com is updated showing the phrase "operation reboot", along with jumbled letters.
- Over the course of a day or two, the footer of Missionicefly.com clears to reveal a list of 15 cities, implying a coordinated event on June 30th. Instructions are also added.
Through an email, a twitter account @Mission_Icefly is revealed
